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Rapid Prototyping
Accelerate innovation with Virtual Reality-driven rapid prototyping. Quickly test, iterate, and refine your product ideas in immersive virtual environments. Reduce costs, shorten development cycles, and enhance creativity, driving your products from concept to market faster than ever.
Innovate faster. Prototype smarter.
4x
reduction in iteration time compared to physical prototypes
Example Case: BMW using AR for Prototyping
At BMW’s Munich Pilot Plant, augmented reality (AR) is transforming rapid prototyping by overlaying digital CAD models onto physical components. Engineers use AR headsets to interact with 3D holograms, allowing for real-time design validation and faster decision-making.
This significantly reduces the need for physical mock-ups, shortens development cycles by up to 12 months, and enhances collaboration across global teams through shared virtual environments. The approach boosts efficiency, cuts costs, and drives innovation in vehicle design and manufacturing processes.
Image courtesy of BMW Group. See more here.
Other Customer & Brand Experience Cases
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